HomeRoute | Helping You Find Your Way Home™



FOR IMMEDIATE RELEASE
Contact: Steve Nickerson
President & CEO Corporate
Phone: (800) 540-0056 x107
Fax: (517) 540-6992
snick@homeroute.com
  Contact: Kris A. Feldpausch
Communications Director
Phone: (216) 255-6998
Fax: (216) 255-5124
krisfeld@homeroute.com


Date: July 14, 2006
New eMarketing Quiz for Real Estate Agents

HomeRoute, parent company of Relocate-America and Homes101, announces the launch of its new eMarketing Quiz for real estate agents. The quiz tests agents’ knowledge of internet marketing and their ability to effectively integrate online advertising into their marketing strategy. Their earned score from taking the quiz offers an opportunity to promote online expertise to prospective home buyers and sellers. Promotion of online expertise gives agents a competitive edge to win more business with internet consumers.

Real estate agents can take the quiz by visiting http://www.homeroute.com/marketing-quiz/.

“The eMarketing Quiz is a fun way for Real Estate Agents to get an understanding of their strengths and weaknesses when it comes to the standard practices of internet marketing,” says Steve Nickerson, President/CEO of HomeRoute. “Our goal with the quiz is to help real estate agents assess their current skill set and get them thinking about how to reach the next level of online success.”

HomeRoute’s eMarketing Quiz has 24 questions testing real estate agents on everything from creating an effective personal website to closing business with online leads. Once the quiz has been completed, real estate agents can review their results to better understand what skills they need to develop further. Although the quiz is meant to be a fun educational tool, if agents score high enough, they receive promotional tools to generate more business and web-exposure as “Certified eSavvy Real Estate Agents.” Additionally, real estate agents can send the quiz to their colleagues as a challenge to beat their score.

“HomeRoute is in the business of helping good real estate agents become great,” Nickerson says. “We are now helping them reach the next level of internet marketing skills to keep up with how the internet is changing the way we all do business.”

HomeRoute, with corporate offices in Howell, Michigan, has been providing marketing services for real estate professionals along with practical advice and information for home buyers and sellers since 1997. Recognized in 2003 by Inc. Magazine as one of the 500 fastest growing companies in America, HomeRoute’s programs service thousands of the real estate industry's top professionals. HomeRoute directly helps thousands of consumers relocate successfully each month. For additional information on HomeRoute, please visit http://www.HomeRoute.com.

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